#012: Steve Richards | Laser Racing

Aug 8, 2017

Steve Richards (@steve_richo) is a 4 time Bathurst 1000 Champion.

Steve began his racing career in karts at 15 and went on to become the Australian Formula Ford Champion in 1994. His racing achievements are many including, to date, being the only driver who has won back-to-back Bathurst Championships diving for different car manufacturers.

After stepping away from the V8 series as a full-time driver, Steve began working through the transition from elite sportsman to that of a successful business owner. He started his own team to race the Australian Carrera Cup in 2011, a series he went on to win in 2014.

Steve has now partnered with BMW and is competing in the Australian GT Championship Series.

We discussed:

• growing up in a famous racing family
• preparing for and winning Bathurst
• the business and future of motorsport
• running his own team including finding sponsorship and developing revenue streams
• the cost of crashing
• his plans to work with the next generation of racers, and
• his favourite car

 

If you'd like to know more about Steve, his company and future projects both on and off the track you can connect with him on Facebook.

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Enjoy Trench Talk Episode #012 Steve Richards…

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Show notes and links for this episode can be found at xrm.com.au/podcast.

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